Securing a $1M Lifeline to Protect the Biggest Product Launch in Company History

5 MIN READ

Client
CPG Brand

Stage
Series B

$1M

Line of Credit Secured

Challenge

The company was facing a four-week cash gap between equity rounds - right as they were ramping inventory for the biggest product launch in their history.

Their existing line of credit was maxed out.

Equity financing hadn’t hit the bank yet.

And if inventory builds stalled, the launch would fail, and the company could collapse.

The stakes couldn’t have been higher.

Solution

As their fractional CFO, Prism Edge moved fast to secure nearly $1M in short-term financing to bridge the gap:

  • Built lender-ready materials under pressure

  • Drove the process across lenders, internal teams, and legal

  • Negotiated fast-access capital with favorable terms

  • Ensured inventory production stayed on track

Impact

Ultimately, the company found another way to bridge the gap, but the line was ready.

The team had options and the launch stayed on track.

  • Protected a critical inventory build phase

  • Preserved trust with vendors, investors, and the internal team

  • Created optionality when failure wasn’t an option

Don’t Let Timing Kill Your Trajectory

Scaling companies live and die by timing.

If you’re not managing capital at the granular level, you’re gambling.

I don’t gamble - I build backup plans that win either way.